Digital Marketing Manager

The Digital Marketing Manager will lead and execute Concord Church’s digital content strategy across all platforms — including social media, YouTube, website, app, text, and newsletter — ensuring every digital touchpoint reflects the voice, values, and vision of the church to reach, inform, and mobilize both our members and broader online community.

This role is both strategic and hands-on — leading content direction while also managing day-to-day execution across digital platforms, including social media.

Supervisory Responsibilities
This is role is a supervisory role that supervises independent contractors and volunteers.

Essential Functions
•    Lead and manage digital content planning across all platforms — ensuring Sunday sermons, ministry events, and church updates are shared consistently across social, YouTube, website, app, and text.
•    Oversee Concord’s social media strategy (Instagram, TikTok, Facebook, LinkedIn, X), driving engagement, reach, and meaningful interaction with our church and community.
•    Manage YouTube content and growth, including sermon uploads, thumbnails, playlists, and original content that supports our goal of reaching a broader online audience.
•    Ensure consistent messaging across web, app, text, and newsletter, keeping all communication touchpoints aligned, timely, and easy for members to follow and engage with.
•    Monitor performance across digital platforms, using analytics and engagement metrics to guide strategy and content decisions.
•    Write and review digital copy, maintaining a strong, clear voice that reflects Concord’s values and connects with diverse audiences.
•    Collaborate with ministry teams, creatives, and leadership to produce content that supports church initiatives and enhances the overall digital experience.
•    Stay informed on digital trends and best practices, using that insight to keep Concord’s digital presence relevant, effective, and innovative.
•    Assist as necessary with coaching, caring for, and oversight of volunteers.
•    Attend and successfully complete all training required by Concord Church.
•    Perform other duties as assigned.

Skills Needed
•    Experience & Discipline – minimum of 3 years of Marketing and Communications experience in non-profit, agency, or corporate sector. 
•    Active participation in Concord Church – modeled after our framework of discipleship, serving, generosity, and having a passion for community.
•    People Skills - displays a servant’s heart, works easily with others, and develops healthy interpersonal relationships with staff and volunteers. 
•    Innovative – staying current with digital marketing trends, tools, and emerging social platforms to recommend new strategies for outreach and engagement.
•    Effective Communication - providing information to supervisors, colleagues, and cross-functional teams by phone, written             communication, email, or face-to-face interaction.
•    Time Management – Effectively organizing personal tasks and consistently meeting deadlines for deliverables.
•    Management of Volunteer Resources – motivating, developing, and directing people as they volunteer, identifying the best people for the serve opportunity that is most compatible with their gifts, and partnering with staff and ministry leaders to ensure the best fit.
 

Qualifications
•    Bachelor’s degree from an accredited college or university, preferably in Communications, Marketing or a related discipline.
•    Experience with digital marketing initiatives such as text campaigns, email marketing, and content marketing.
•    Certified in Google Ads and Google Analytics
•    Certified in Facebook Ads

Physical Requirements
•    An employee in this position primarily works in a typical office environment and uses computers, calculators, phones, printers, and other office equipment to fulfill the position duties. 
•    An employee in this position is required to do a significant amount of walking and lifting to set up for ministry activities, store supplies, and manage the inventory of items required to conduct ministry activities. An employee in this position is also required to walk, hear, speak, and stand to inspect the equipment and interact with customers, church members, and volunteers. 
•    Work is conducted in a fast-paced, rapidly changing environment. 
•    The ability to manage stress, build professional and collaborative relationships, and reason through complex church business situations is required.
•    A flexible schedule is required since this position requires evening and weekend work. 

Travel Requirements
•    Minimal travel is required for this position; however, a valid Texas drivers’ license and acceptable motor vehicle record is required.

Concord Church Membership
•    This position is required to be a member of Concord Church and are expected to sincerely hold the same religious beliefs as expressed by Concord Church.